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EMILY DYKSTRA, DESIGNER

THE CHALLENGE
Create similar shapes and colors for illustrations of
a crocodile... and a river.
For the St. Patrick's Day celebration for this client, I squeezed the essence out of an undulating river which sprayed white foam (and a hidden logo mark- did you see it?) The race portion of the day needed to feel related to the Green River Revival Festival, so I used a crocodile which also has wavy forms on its back. The palettes were kept in lock step so that one could easily see the two posters/events were together.


Guests who ran the trail race enjoyed a hit of green powder throughout the course.


The 5K trail race shirt was white so that runners could show off their hits of green powder.


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